AnalyticsHacker
AI powered Data Analysis
Guide to AI for Data Analysis
Why AI
Code assistance - AI acts as your coding co-pilot: writing snippets, optimizing for efficiency, pinpointing errors, and explaining complex logic in plain English
Data Cleaning and Preprocessing - AI streamlines tedious data cleaning, automatically identifying and addressing missing values, and flagging unusual outliers for review.
Data Analysis & Pattern Detection - AI excels at uncovering hidden insights in data. Its algorithms are masters at finding complex patterns and trends, and can even recommend (or even build!) the best visualizations to present this data clearly
Privacy considerations
Be mindful of data privacy. Avoid uploading files containing sensitive or personally identifiable information to these tools.
AI Prompts for Data Analysis
-
Google Search Analysis (GSC)
A series of prompts designed to enable effortless analysis of Search query data.
-
Customer Segmentation
Leverage your customer data to identify and characterize high-value customer segments
-
Churn Prediction
Delve into customer data and uncover the’ who’ and the ‘why’ is likely to churn.
-
Marketing Mix Modelling
Understand how the various marketing activities are impacting your conversions.
Ways to work with us
-
Courses & Training
On demand training and courses for
Marketing professionals
Digital & Marketing Analysts
CMOs & CDOs
Online Entrepreneurs
We can provide training either in person (UK), or online (Worldwide).
-
Consulting Calls
Consulting Calls are great for Troubleshooting, Quick Fixes, Training, Data Strategy and Expert Opinions
Consultations take place via Google Meet and can usually be booked at short notice.
First enquiry call is FREE and we offer it to allow you to get to know us and see if we could be of help.
To book a free call simply click on the “Book a call” button below.
Courses & Training
-
Guide to Marketing Analytics for Marketing Leaders
A meticulously crafted course designed specifically for today’s CMOs and marketing managers. In a landscape where data-driven decision-making is key, this course serves as your compass to navigate the complex world of marketing analytics.
Course consists of nearly 3 hours of online videos, and is accompanied by an eBook.
-
Why and How to Measure Incrementality of Marketing
What is Incrementality in marketing
Who should (and shouldn’t) worry about incrementality
Overview of approaches to measuring and improving incrementality of your marketing efforts
Tutorial best for Marketers, CMOs, online entrepreneurs and analyst
-
Step by Step to Marketing Mix Modelling (MMM)
What is MMM and why its popularity is expected to go up
Practical examples of MMM
Do you need to be strong in stats to do MMM
How MMM combined with Incrementality testing should be the ultimate way of measuring effectiveness of marketing
Our expertise
We are a team of marketing analytics experts with a profound understanding of the dynamic digital landscape. Our mission is to guide you in transforming your marketing data into actionable insights.
We believe in simplicity and effectiveness, utilizing tools and methods that are both powerful and accessible. Whether leveraging AI or other innovative solutions, our focus is always on achieving your key objectives — maximizing marketing ROI and enhancing process automation.
Our expertise encompasses a range of essential skills:
Marketing Attribution
Marketing Mix Modeling (MMM)
Incrementality Testing
Customer Segmentation & Profiling
Marketing Data Automation
ChatGPT and AI for marketing data analysis
Let us help you navigate the complexities of marketing analytics with strategies that deliver tangible results.